The idea for the brand arose one day when I and my 9-year-old daughter were at the mall, and my daughter was interested in basketball-related things. One of the salesmen came and asked her if she wanted to buy it for her brother. Her Brother? We told him it was for her and she is the BALLER herself!

This is how we initiated a brand that empowers and promotes female athletes’ love for basketball. Now my daughter calls herself Girl Baller and proudly wants to tell everyone about it. Our objective, founded by a mother-daughter partnership, is to overcome preconceptions by providing high-quality, trendy attire that allows girls and women to display their passion for the game publicly.